Synapse SEM On-Boards Pharmatron, Inc.

Boston—November 21, 2011– Synapse SEM, a full service online marketing firm, today announced Pharmatron, Inc. as their newest client.  Pharmatron, Inc. manufactures manual, semi-automatic, and automatic solid dosage form testing equipment for the pharmaceutical industry.  Their testing equipment is used to determine the weight, thickness, width, diameter, and hardness (break force) of tablets.

Synapse SEM will provide search engine marketing services to the manufacturer starting before year end.  “We feel strongly about search engine marketing’s ability to succeed in the manufacturing industry,” commented Synapse SEM Co-Founder Paul Benson.  “We foresee paid search, specifically, becoming a critical channel to Pharmatron’s overall marketing strategy.  There is a real opportunity to reach customers actively seeking Pharmatron’s products.”
About Synapse SEM, LLC
Synapse SEM is a full service online marketing firm that leverages robust data analysis and statistics to provide its clients with deeper insights and uncover otherwise overlooked opportunities.  With core competencies in paid search advertising, search engine optimization, social media marketing, mobile advertising and conversion optimization, the company develops, implements, and executes online marketing strategies focused on maximizing its clients’ ROI.  Leveraging proprietary data analysis techniques and experienced subject matter experts, the agency is committed to achieving unparalleled results and providing the highest quality of service to its clients.

For more information on Synapse SEM, LLC, call 860-880-0065 or visit