Synapse Blog
Are All Impressions Created Equally?
Cracking the Mystery Behind Budget-Limited Impression Distribution
Over the course of my career I’ve learned that...
Synapse SEM Introduces New Website and Revamped Service Offering
Synapse SEM, a Leader in Statistical Optimization, Enhances its SEO and PPC Service Offerings and Launches New...
Google Authorship: An Often Overlooked SEO Strategy
In the SEO world, quick and simple opportunities to boost performance are about as common as a cactus in Siberia....
Guest Blogging is Alive and Well
Overview
In a recent blog post, Google’s Matt Cutts discusses the pervasiveness of spammy guest blogging...
Driving Sales From Your Facebook Followers
It seems that just about every company has a Facebook page these days. Many companies are even devoting serious...
Is Your Anchor Text Diversified?
How to Evaluate Your Anchor Text Profile:
Google’s latest algorithmic update, dubbed “Penguin,” is carefully...
