Search is evolving — fast. Traditional rankings are no longer the only measure of success. Generative AI is changing how users discover and interact with brands, shifting the focus from ranking to representation.
We build SEO strategies for the new search landscape, optimizing not just for keywords but for how AI understands and surfaces your brand. The goal isn’t to chase algorithms – it’s to earn your place in every AI-driven discovery moment. Gaining a mention within the AI search experiences doesn’t just earn you visibility; it earns you a powerful brand endorsement by the increasingly trusted LLMs.
Leverage advanced analytics, competitive intelligence, and location-specific strategies to keep your content visible wherever your audience is searching.
Measure your mention and citation rates across AI search experiences, including Google AI Overviews, AI Mode and ChatGPT.
Go beyond visibility by seeing how your brand sentiment compares to your top competitors’. Learn which product/service features have the strongest and weakest market perception.
Expand your technical optimization strategy to include the factors that LLMs weigh most heavily.
Develop content that is optimized for both traditional search crawlers and LLMs.
Synapse AI Search programs don’t just track rankings; they drive discoverability and measurable impact. With data-backed insights, AI-optimized content, and integrated execution, we ensure your brand is visible wherever generative search surfaces.
We study AI responses, identify visibility opportunities, and align your strategy to match.
Develop content optimized for human readers, AI Overviews, and ChatGPT alike.
Leverage critical insights within the AI-generated responses to determine which publications are directly driving AI mentions and build an outreach/PR strategy to capitalize.
Our AI search programs are built by analysts, strategists, content marketers, and technical specialists. With deep experience in generative search, we track changes, test strategies, and deliver visibility that drives real business impact.
With Synapse Labs, you gain access to AI-driven analytics and custom tools designed to sharpen performance. Expect faster insights, smarter strategies, and clearer visibility — so your brand can stay ahead in AI-powered search.
Outperform in AI search
Strong performance starts with clarity. Contact us today, and our team will analyze your data with AI-driven insights to uncover wasted spend, hidden opportunities, and the fastest paths to measurable growth.
24 School Street, 2nd Floor
Boston, MA 02108
(781) 591-0752
(860) 880-8865
Synapse is an AI-first performance marketing agency specializing in paid search, SEO, content marketing, social media, analytics and CRO.
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