Synapse Blog
December 13, 2022
The 2023 Guide: How to Choose the Right Performance Marketing Agency
2023 Agency Guide
HOW TO CHOOSE THE RIGHT PERFORMANCE MARKETING AGENCY
Get the ultimate list of questions...
February 24, 2022
Synapse Launches New Social Impact Program
Boston, MA – February 24, 2022 – Synapse SEM, a leading performance marketing firm, announced today the launch of...
March 5, 2021
Broad Match Modifier is Changing, What Now?
In February 2021 Google announced that they will be changing the matching behavior of broad match modifier in favor...
September 10, 2020
Your Guide to the Recent Google Ads Targeting Updates
Google Ads has recently announced they will follow suit with Facebook to change the allowed targeting options for...
April 22, 2020
Google Commits $340m in Google Ads Credits to SMBs – Are you Eligible?
In late March, Google published an article stating that they are committing $800m to support SMBs and crisis...
April 2, 2020
Average Position is Gone, Now What?
As I’m sure you know by now, Google Ads retired one of their original metrics (average position) back in September...