Synapse Blog
January 18, 2024
4 Best AI Video Generators for Marketing in 2024
As businesses increasingly invest in video content, the numbers speak for themselves. According to HubSpot’s...
December 14, 2023
A Guide to Google’s Helpful Content Updates
You might ask yourself: “Helpful content? Who’s creating UNhelpful content?” Believe it or not, there are many...
December 7, 2023
When and How to Use Broad Match Keywords
The landscape of match types across paid search is constantly changing. More recently, Google has pushed users away...
November 21, 2023
Guide to the GA4 BigQuery Export
The switch from Universal Analytics to Google Analytics 4 (GA4) has come with both benefits and challenges for...
November 3, 2023
UA VS. GA4: A GA4 Guide for Beginners
Are you used to Universal Analytics and dreading learning the new GA4 interface? If you’re unsure of how to jump...
October 26, 2023
Content Marketing in the Age of AI: 5 Tips for SEO Specialists
In today’s digital landscape, content marketing is a critical component of any successful company strategy....