At Synapse, we believe performance marketing is more than campaigns — it’s about connecting insights, strategy, and execution to deliver measurable results.
Founded in 2011 by Paul Benson and Mark Casali, Synapse began with a mission to bring intelligence and accountability to performance marketing. What started as a small consultancy has grown into a trusted partner for leading brands, with offices in Massachusetts and Connecticut and a hybrid team based in Boston.
Over more than a decade, Synapse has expanded its capabilities, reaching 50+ active clients and launching an advanced AI-powered analytics and reporting tech stack that powers smarter, faster insights and more measurable growth.
$8M+
managed media spend
per month
30%
average savings in management
fees vs. traditional agencies
>90%
client
retention
>90%
employee
retention
Sign up for our Newsletter
For the latest digital marketing news, trends, insights and more.
24 School Street, 2nd Floor
Boston, MA 02108
(781) 591-0752
(860) 880-8865
Synapse is an AI-first performance marketing agency specializing in paid search, SEO, content marketing, social media, analytics and CRO.
Sign up for our newsletter below.